Digital designer

I'm Stephen
Grimm

My Skills

I’m currently the Director of Marketing for a growing portfolio of senior housing communities, helping a generation of Active Adults rethink what “retirement” really means.

Marketing & Operations for business growth, Experiences that resonate

marketing executive leader

Explore My Portfolio + Bio

about me

marketing leadership since 2014

Marketing is more than messaging — it’s the bridge between what a company offers and what someone actually needs. I believe in simplifying the complex, using the right channels to spark emotion, and delivering value in a way that feels personal. Whether I’m optimizing a Google Ads campaign or coaching a team through a lease-up, my approach stays rooted in data, empathy, and strategic vision.

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Years Of Experience

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Managed Properties

As Director of Marketing, I bring 10+ years of experience and leadership to a portfolio of 27+ Active Adult senior living properties in the Midwest and Northeast United States.

my projects

see my recent works

Marketing Portfolio

Digital Design

Event Marketing

Case Study

my skills

Marketing director with a love for turning concepts into campaigns that connect. I specialize in the senior housing and multifamily space, where storytelling isn’t just a nice-to-have — it’s essential. I bring together analytics and creativity to spark connection, drive occupancy, and elevate brands. My work is about understanding people: what moves them, what inspires them, and how to reach them in the moment that matters.

Data & Strategy

90%

Lead Attribution | Budget Planning | A/B Testing | KPI Analysis

90%

Creative Execution

85%

Adobe Photoshop | Illustrator | InDesign | Premiere Pro | AfterEffects

Canva | WordPress | MailChimp | Video Scripting + Editing

85%

Leadership & Ops

80%

Team Coaching | Brand Management | Vendor Negotiations

Marketing Automation | CRM Optimization | Cross-functional Collaboration

88%

About Me

what i do?

Current Role: National Director of Marketing, Connect55+

Expertise: Brand strategy, digital advertising, lead generation, resident acquisition

Industry Focus: Senior Housing, Multifamily, B2B, Community-Driven Brands

Expertise

Brand strategy, digital advertising, lead generation, resident acquisition

Current Role

National Director of Marketing, Connect55+

Soft Spot

Helping businesses simplify and amplify their message so people care

Recommendations

My Recommendations

I highly recommend Stephen,for his exemplary skills in data analytics and strategic marketing.

Kristine, Workforce Development Former Colleague

I have had the pleasure of working closely with Stephen in his role as the Director of Marketing for the past couple of years. In his role, Stephen has demonstrated an impressive ability to build B2B campaigns that deliver us results.

Ann, B2B Member Sales Former Associate

Stephen has an exceptional grasp on nurturing relationships and driving our marketing campaigns from the data he extracts from the CRM.

Anita, Finance Former Colleague